Yuno Tran's profile

CADÉ Publishing House

CADÉ Publishing House is a book publisher specializing in the field of Design - Art - Architecture, they specialize in introducing and in-depth introduction of outstanding contemporary-style works of art and construction throughout Vietnam. Go time Deeper research into the cultural perspective, analyze the technology spirit with an academic perspective to bring interesting and new experiences for those who love this field. The brand identity set towards CADÉ aspires to become a Publisher that upholds the spirit of art and is both a friend and a common space for precious art lovers in Vietnam, where they can share and share similar experiences.
The brand's logo is inspired by the connection between the old generation and today's modern generation, creating CADE The goal of promoting contemporary art. The image of a fan is integrated with modern, horizontal and vertical shapes. At the same time, here CADE can also display independent identity when CADE individual is a book publication oriented towards contemporary art, where everyone can dive into books that are rich in content. this deep artistic side
Condensation - emerges from the fact that when a person reads a book, they really sink into it, they have a world of their own. An unchanging human being in the midst of life changes when entering a world of art in books, where they can return to their original nature, a person with a very naive way of enjoying. when it's simply Immerse yourself in what you love. Bringing them back to the place where they could immerse themselves in that art world, everything on the outside condensed, now it's just them and the work.
With the message "art is for sharing", CADÉ wants to show people more deeply about art, especiallyVietnamese art with the aim of preserving and preserving traditional cultural values ​​and at the same time promoting the spirit of promotionVietnamese art to the world. CADÉ aspires to become a publishing house that upholds the spirit of art at the same time as a friend and a common space for art lovers in Vietnam, where they can share and experience together.​​​​​​​


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Client: CADÉ Art Publishing House 
Art direction & Designer : Yuno Tran
Mentor ship: Nhatminh phan

CADÉ Publishing House
Published:

CADÉ Publishing House

Published: